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Pulse Turnkey healthcare optimization designed to maximize ROI in a dynamic landscape.
Agency Services Reach the right audiences, convert interest into measurable action.
Edge Activation Attract healthcare consumers online leveraging media providers and custom content. Guaranteed.
Care Finder Generate guaranteed leads through enhanced provider profiles and live agents managing patient intake.
Programmatic Zero-waste media solutions to efficiently target high-quality consumer and HCP audiences.
Choice Awards Find out how your health system ranks based on the perceptions of patients and providers.
Medscape Media Bolster brand awareness with display media targeted to the specialists most influential to your organization.
HealthHub Deploy award-winning, clinically reviewed articles, images, tools, and videos from our trusted health education resources.
HealthAdvisor Promote early intervention and reduce chronic conditions with personalized health risk assessments.
BrandAlert 360 Maximize reach to your target audience with multichannel messaging via onsite, app, and strategic email channels.
Referral Growth Targeting Reach high-value providers for increased referrals to specialty providers and crucial service lines.
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Health systems Enhance efficiency, engage patients, and gain insights to strengthen brand performance enterprise-wide.
Health plans Attract and retain members while improving engagement and outcomes to increase satisfaction.
Health associations Grow membership and strengthen brand through consistent messaging for diverse audiences and initiatives.
Government Optimize engagement, outcomes, and costs, increasing satisfaction for military, veterans, at-risk populations.
Healthcare organizations We support diverse providers improving brand strength, patient engagement, efficiency, cost reduction, and growth.
Health marketing agencies Turn client goals into measurable wins your clients can see.
Rural communities Deliver scalable, affordable, clinically trusted health education that helps rural communities overcome access barriers and extend limited clinical resources.
Operationalizing the CMS Rural Health Transformation (RHT) Program at Scale
Operationalizing the CMS Rural Health Transformation (RHT) Program at Scale
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Success stories Reach the right audiences, convert interest into measurable action
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AI in Healthcare A guide for evidence-based engagement
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WebMD Ignite Careers Help us transform healthcare
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Health Plans

Achieve measurable growth, retention, and quality performance outcomes across your Medicare Advantage, Marketplace, and Medicaid plans. Reach the right members, influence meaningful action, and improve outcomes, while staying compliant and controlling costs.

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Sharpen member acquisition efforts

Win the right members when it matters most — during critical Medicare Advantage, Marketplace, and Medicaid enrollment periods. In AEP and OEP, growth depends on precision: targeting high-value consumers with relevant, timely messaging, instead of broad, inefficient reach.

Partner with a healthcare-specialized agency built for the realities of payer marketing. From compliance and creative to media strategy and execution, campaigns are designed to move quickly, perform in regulated environments, and engage high-propensity prospects with personalized, data-driven outreach across channels. The result: stronger acquisition performance, higher-quality membership growth, and more sustainable long-term retention.

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Control costs and improve financial performance

Every missed diagnosis, delayed engagement, or unmanaged condition impacts the bottom line. Early, personalized education helps capture risk more accurately, close care gaps faster, and prevent avoidable high-cost events.

Reach members in the formats they’re most likely to engage with — digital, interactive tools, video, print, and more — delivered at the right moment in their journey. Clear, timely guidance empowers members to take the right next step, from completing preventive screenings to staying on track with medications and care plans. The result: stronger risk adjustment accuracy, improved HEDIS performance, reduced avoidable utilization, and a lower total cost of care — without adding operational burden or compliance risk.

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Strengthen care management and population health

Manual outreach can’t scale with rising member needs or growing population complexity. Replace fragmented efforts with automated, personalized engagement that reaches members with relevant guidance when it matters most.

Extend the reach of your care teams with intelligent support that prioritizes high-risk members, surfaces next best actions, and delivers tailored education between touchpoints. Seamless integration into existing workflows reduces administrative burden and frees staff to focus where they add the most value. The result: more efficient care management, improved Star Ratings, and more consistent, high-quality experiences across your population.

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Boost member satisfaction and increase retention

Retention starts with trust, and trust is built through clear, consistent, and meaningful engagement at every stage of the member journey. When members understand their benefits, care options, and next steps, they’re more likely to stay, engage, and take action.

Deliver personalized, omnichannel content experiences that meet members where they are — whether onboarding, navigating a new diagnosis, managing chronic conditions, or preparing for key care decisions. From articles and videos to interactive tools and journey-based messaging, ensure every touchpoint reinforces clarity and confidence. The result: more informed members, stronger engagement, and higher long-term retention.

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Differentiate your brand in a competitive market

Generic outreach is no longer enough to influence choice or drive action. Stay present in key decision moments, from enrollment to care transitions, while reinforcing your brand as a trusted, helpful partner in health.

Build meaningful connections across the entire member journey — from acquisition through retention — using data-driven targeting, predictive segmentation, and omnichannel engagement strategies. Deliver coordinated campaigns that adapt to member intent and reflect where they are in their health and decision-making journey. The result: stronger acquisition performance, deeper member loyalty, and a clearly differentiated position in a crowded and competitive market.

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Get ready to ignite your plan’s growth and member experience

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