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It’s hard to believe it’s just been a year since the creation of WebMD Ignite. We formed Ignite to guide people to better health, driving growth for our client partners at all stages of the journey, from Discovery to Recovery. Ignite is now the preeminent growth and engagement platform for healthcare organizations from providers to health plans. 

But how did we get here? It was the culmination of a lot of planning, hard work, and perhaps even a little good old fashioned luck. 

Aligning unique healthcare assets to positively impact outcomes 

The strength of our organization begins with the incredible reach and influence of the WebMD brand. Then we combined it with the data, software, content and activation solutions of Healthwise, Mercury Healthcare, Krames, and other market leaders in the healthcare arena. The resulting platform — known as WebMD Ignite — reaches, actively engages and influences people at every touchpoint along their health journey. 

Today WebMD Ignite proudly works with 95% of the top 40 largest health systems across the country. Additionally, we provide our industry-leading content solutions to 85% of the top 20 health plans. It’s our ability to create seamless health experiences that engages consumers and influences outcomes at every moment that matters that truly sets us apart. Ignite offers: 

  • The largest, most extensible healthcare audience 
  • Unparalleled levels and layers of data across consumers, patients, members, and healthcare professionals 
  • The broadest, deepest, highest-quality, patient-oriented clinical content corpus 
  • The industry-leading decisioning engine, empowering smarter healthcare choices

Success is a team effort 

No significant undertaking, especially a grand ambition like ours of being a force for good and trusted resource for every health journey is an easy path. But WebMD Ignite has flourished in our first year, thanks to the support, collaboration, and dedication of our clients, employees, and industry partners. 

"We have created something truly unique in the healthcare ecosystem," said Ann Bilyew, EVP, Health and President, Healthcare Solutions Group for Internet Brands/WebMD." As one holistic organization, WebMD Ignite possesses the exclusive ability to inform every decision point along an individual’s unique personal journey, motivating action and inspiring positive behavior. It’s been a monumental first year, for both us and the industry, and yet it’s really just the first step. We believe the success of our organization and our client partners bodes well for the future of healthcare.” 

In the spirit of great beginnings, we invite you to learn more about us and how we can help drive growth for your health organization. Simply reach out here.