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Pulse Turnkey healthcare optimization designed to maximize ROI in a dynamic landscape.
Agency Services Reach the right audiences, convert interest into measurable action.
Edge Activation Attract healthcare consumers online leveraging media providers and custom content. Guaranteed.
Care Finder Generate guaranteed leads through enhanced provider profiles and live agents managing patient intake.
Programmatic Zero-waste media solutions to efficiently target high-quality consumer and HCP audiences.
Choice Awards Find out how your health system ranks based on the perceptions of patients and providers.
Medscape Media Bolster brand awareness with display media targeted to the specialists most influential to your organization.
HealthHub Deploy award-winning, clinically reviewed articles, images, tools, and videos from our trusted health education resources.
HealthAdvisor Promote early intervention and reduce chronic conditions with personalized health risk assessments.
BrandAlert 360 Maximize reach to your target audience with multichannel messaging via onsite, app, and strategic email channels.
Referral Growth Targeting Reach high-value providers for increased referrals to specialty providers and crucial service lines.
Ignite Pulse Turnkey activation & optimization
Ignite Pulse
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Health systems Enhance efficiency, engage patients, and gain insights to strengthen brand performance enterprise-wide.
Health plans Attract and retain members while improving engagement and outcomes to increase satisfaction.
Health associations Grow membership and strengthen brand through consistent messaging for diverse audiences and initiatives.
Government Optimize engagement, outcomes, and costs, increasing satisfaction for military, veterans, at-risk populations.
Healthcare organizations We support diverse providers improving brand strength, patient engagement, efficiency, cost reduction, and growth.
Health marketing agencies Turn client goals into measurable wins your clients can see.
Rural Communities Deliver scalable, affordable, clinically trusted health education that helps rural communities overcome access barriers and extend limited clinical resources.
Operationalizing the CMS Rural Health Transformation (RHT) Program at Scale
Operationalizing the CMS Rural Health Transformation (RHT) Program at Scale
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Success Stories Reach the right audiences, convert interest into measurable action
Help Center Get instant answers, expert support, and resources to maximize your success with our solutions.
AI in Healthcare A guide for evidence-based engagement
AI in Healthcare
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WebMD Ignite Careers Help us transform healthcare
WebMD Ignite Careers
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WE HELP

Health Plans

Drive measurable growth, retention, and quality outcomes across your Medicare Advantage, Marketplace, and Medicaid plans. We provide the compliance-aware acquisition and engagement solutions payers need to expand, manage costs, close Healthcare Effectiveness Data and Information Set (HEDIS) gaps, and enhance member satisfaction.

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Sharpen member acquisition efforts

Drive high-value member acquisition during critical Medicare Advantage, Marketplace, and Medicaid enrollment cycles with our precision-engineered Marketing Solutions. We leverage advanced predictive segmentation to identify and accelerate the conversion of high-propensity consumers during annual enrollment period (AEP) and open enrollment period (OEP). Elevate your acquisition funnel by moving beyond broad outreach to data-driven targeting.

Control costs

Drive immediate financial yield and compliance wins. Our Education Solutions engage members from day one, maximizing accurate risk adjustment and accelerating the closure of critical HEDIS gaps. Personalized educational engagements equip members to make informed decisions  at every step of their journey, improving care plan and medication adherence.

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Improve care management and population health

Streamline your operational performance by transitioning from fragmented manual outreach to automated, personalized health education with our digital Care Management Solution. By providing timely engagement in moments that matter, we help you scale your impact on HEDIS and Star Ratings while ensuring high-quality, individualized care, particularly for your most vulnerable members.

Boost member satisfaction and retention

High-impact engagement is crucial to securing member loyalty and long-term retention. Our Education Solutions empower health plan members with clarity and personalized support, driving the next best actions required to maximize health outcomes across their entire health journey.

Through our Marketing Solutions, health plans can maintain persistent, omnichannel connections that transition members from passive participants to active managers of their health. Scaling proactive, personalized outreach for chronic condition management and preventive care is a strategic lever for mitigating avoidable high-cost acute episodes and cementing member loyalty. This integrated approach ensures your members remain healthy, engaged, and committed to your plan.

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Establish a differentiated  payer brand reputation

Solidify your reputation as a market leader in delivering  superior care and a frictionless member experience with our Education Solutions. Our Marketing Solutions will position you to be  top-of-mind at decision time for health plan consumers, ensuring you stand out from the competition.

Get ready to ignite your plan’s growth and member experience 

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