WE HELP
Finance and
C-suite leaders
Actionable insights, integrated systems, and measurable metrics to support enterprise goals
Make every dollar count with unmatched financial precision
Financial clarity is about making every investment count and seeing its impact clearly across the system. WebMD Ignite provides direct attribution from marketing campaigns to revenue, offering insights at both the patient and service line level. Track cost per acquisition (CPA), cost per visit (CPV), and return on marketing investment (ROMI) while identifying high-value opportunities that increase patient lifetime value and provider loyalty and retention. With advanced healthcare data management and the ability to manage data for healthcare providers through EMR/CRM integrations, you can optimize spend, measure conversion quality, and ensure your growth dollars deliver maximum impact.
Drive margin-positive impact across your health system
Maximizing financial growth means moving beyond impressions and clicks to measurable outcomes. WebMD Ignite ties engagement directly to revenue, contribution margin, and brand lift. By targeting high-margin segments, reducing leakage, and strategically growing service lines, you can drive profitable volume and demonstrate real bottom-line results. Our solutions give you the clarity to focus on value — not just volume — so your marketing spend translates directly into system-wide financial performance, supported by robust healthcare data management.
Scale smarter and sustainably across service lines
True financial strategy scales across service lines, markets, and teams. WebMD Ignite delivers repeatable incremental ROAS (iROAS) through proven targeting models, modular campaign frameworks, and enterprise-level reporting. Optimize resource allocation and maximize high-margin opportunities across service lines with EMR and current martech investments. By combining cost-efficiency with scalable growth, we help finance leaders support healthcare professionals, increase patient lifetime value, and achieve measurable, sustainable financial results system-wide — all while simplifying provider data management in healthcare.
